BEACH BOUND: RIMOWA X GARRETT LEIGHT
Venice Beach counts among those rare destinations with an almost universal allure. Attracting an eclectic mix of surfers, skateboarders, and free-spirited travellers to its shores, the coastal locale was the inspiration behind a recent collaboration from RIMOWA and indie eyewear brand Garrett Leight California Optical (GLCO).
Known for shades that embody laidback Californian cool, Garrett Leight has fast become one of the foremost names in eyewear in the space of ten years. Coinciding with this anniversary is a new collection developed in partnership with RIMOWA that spans sunglasses, bespoke luggage, and a comprehensive range of beach-ready accessories that reference the sun-soaked surf culture and psychedelic art scene of the Californian coast.
Over the past 121 years RIMOWA has continually redefined the travel essentials required of our evolving journeys. Now setting its sights on eyewear, RIMOWA and Garrett Leight have developed a collection of six expertly crafted sunglasses for men and women. The unisex frames impart Garrett Leight’s classically tailored styling with distinctly modern touches and come in three metal and three acetate styles, each housed in grooved polycarbonate carry case. In keeping with its Californian origins, the frames are designed at their studio in the Arts District of Downtown Los Angeles and manufactured with cutting edge technology, attention to detail, and skilled hand detailing.
The carefree spirit of the collaboration is uniquely distilled in a campaign film directed by actor Dave Franco. From outside Garrett Leight’s landmark store on Abbot Kinney Boulevard, the film follows RIMOWA as it rides to Venice Beach’s iconic oceanfront skatepark. On show are the timeless sunglasses styles featured in the collection alongside the lightweight flexibility of the RIMOWA Essential Cabin edition. An additional evocative behind-the-scenes film meditates on the magnetic draw of Venice Beach as told by its locals.
For discerning beachgoers, a complete RIMOWA x Garrett Leight travel set has everything for under the sun. The collectible edition comes with a pair of RIMOWA x Garrett Leight California Optical Gold sunglasses, a RIMOWA x Garrett Leight California Optical Essential Cabin in white gloss, alongside exclusive accessories like a beach towel, surf wax, limited-edition luggage sticker sets, and a luggage tag bearing both RIMOWA and Garrett Leight motifs.