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World Champion France

July 30, 2018

World Champion France

To celebrate France’s 2018 victory, RIMOWA has created a limited-edition luggage sticker featuring the brand’s iconic porter.

Known only as ‘Richard’, the image of the RIMOWA porter dates back to the early 1950s when he first made his appearance on the brand’s communications. With the unveiling of RIMOWA’s new visual identity in 2018, the iconic porter was revived from the archives and woven back into the brand's visual narrative.

To share in the 2018 football world championship celebrations, RIMOWA has issued a special limited-edition sticker that features Richard waving the French flag, saluting France’s triumphant win.

Available now at the RIMOWA Flagship store in Paris, Le Bon Marché and online at rimowa.com.